Iyini i-environmnet yamanje yemboni yezingubo?

Ngaphansi kwesizinda sokuqhubeka nokutholwa kokusetshenziswa, izingubo zokugqoka kanye nepuleti lendwangu yasekhaya lisanda kuthola ukunakwa kwezimali zemakethe yesibili.

Imininingwane ikhombisa ukuthi njengoba kuvalwa ukuhweba ngoMeyi 10, cishe izinsuku eziyi-10 zokuhweba, inkomba yezingubo zokugqoka nendwangu yasekhaya ikhuphuke ngamaphesenti angaphezu kuka-5, kanti iShanghai Composite Index ikhuphuke ngo-0.54% ngesikhathi esifanayo, kungashiwo ukuthi yenza kahle kakhulu. imakethe.

Kuyafaneleka ukubalula ukuthi izinkampani zakamuva ezisohlwini lwezingubo zokugqoka nezingubo zasendlini zibike ukuthi kuzovalwa ingxenye yesine, ingqikithi iphinde yabonisa ukuthi imboni ilethe ukululama okufudumele.

Ngakolunye uhlangothi, idatha yokusetshenziswa efanele yakamuva ibonisa ukuthi umfutho wokukhula kokusetshenziswa kwezingubo zokugqoka kanye nezindwangu zasekhaya usobala.Kulo mongo, isidingo sokusetshenziswa kwezingubo zokugqoka kanye nendwangu yasekhaya engxenyeni yesibili kulindeleke ukuthi iphinde ikhululwe futhi ibe ukuvumelana kwamaqembu amaningi.

Injani ukuthengiswa kwezingubo kanye nendwangu yasekhaya kulezi zinyanga ezimbalwa ezedlule?

Kusukela ekuqaleni kwalo nyaka, ngokukhuthazwa kwezinqubomgomo zokusetshenziswa kwempahla ezweni lonke kanye nokusimama kancane kancane kwesidingo sabathengi, imakethe yabathengi bezingubo zokugqoka kanye nendwangu yasekhaya ilethe ukululama okuqhubekayo.

Intatheli ifunde kuVipshop, umthengisi we-e-commerce, ukuthi ezinyangeni ezintathu ezedlule, ukuthengiswa kwezingubo zokugqoka nokugqoka endaweni yesikhulumi kwanda kakhulu, ikakhulukazi ukukhula kwezingubo zabesifazane.Ukuthengiswa kwe-jeans yabesifazane kukhuphuke ngo-58%, ukuthengiswa kwezingubo zokugqoka zabesifazane kukhuphuke ngo-79%, futhi ukuthengiswa kwamahembe nezingubo zabesifazane kukhuphuke cishe ngama-40%.Izingubo zabesilisa nazo zenze kahle, njengoba kudayiswa amahembe abesilisa kunyuke ngo-45% unyaka nonyaka, amabhantshi abesilisa anyuke ngo-67% unyaka nonyaka, kanti ukuthengiswa kwamahembe e-POLO nezikibha zabesilisa kwenyuke ngaphezu kuka-20% unyaka nonyaka.

Ngaphezu kwalokho, umfutho wokuthola kabusha wokusetshenziswa kwezindwangu zasekhaya nawo uyabonakala kakhulu.Idatha ibonisa ukuthi ezinyangeni ezintathu ezedlule, inani eliphelele lokuthengiswa kwesigaba sendwangu yasekhaya lenyuke ngaphezu kuka-25% unyaka nonyaka, amakhithi okulala, ama-quilt cores, imicamelo neminye imikhiqizo iba yiyona ethandwa kakhulu ngabathengi.

Ngakolunye uhlangothi, idatha yokusetshenziswa kwezingubo zika-April no-May Day nayo yaqhubeka nokukhula okuphezulu.Ngokusho koMnyango Wezohwebo ngomhla ka-4 Meyi, iholide loSuku lukaMeyi 2023 lizobona ukuzimisela okuqinile kwezakhamizi ukuhamba nomdlandla wokuthenga, futhi imakethe yabathengi izogcina ukukhula okusheshayo.Ngokusho kokuqapha kwe-Commerce Big Data okwenziwa nguMnyango Wezohwebo, ivolumu yokuthengisa yamabhizinisi abalulekile ezitolo nezokudla lenyuke ngo-18.9% unyaka nonyaka, kuyilapho umthamo wokuthengisa wegolide, isiliva nobucwebe nezingubo zenyuka ngo-22.8% no-18.4 % ngokulandelana.

 Ayini amathemba emboni yezingubo kanye namabhizinisi ayo angaphansi komfula?

Kulo mongo, ama-brokerage amaningi anethemba ngekusasa lemboni yendwangu yezingubo zasekhaya amanye amathuba okuthola kabusha.I-Boc Securities ikholelwa ukuthi izinto eziyisisekelo zokusetshenziswa kwezingubo kulindeleke ukuthi zithuthuke ngokuhamba kwesikhathi.Uma sibheka phambili unyaka wonke, imakethe yokusetshenziswa kwezingubo iyaqhubeka nokusimama.

Umbiko wocwaningo lwezibambiso zaseGuangfa ukhombisa ukuthi ukusebenza kwepuleti lokukhiqiza izindwangu ka-2023Q2 kulindeleke ukuthi kuthuthuke, ukusebenza kwepuleti lendwangu yezingubo zasekhaya kulindeleke ukuthi kuqhubeke ngesivinini.“Okokuqala, emkhakheni wokukhiqiza izindwangu, ngokuncipha kancane kancane kwempahla yamakhasimende emikhiqizo yaphesheya kwezilwandle, ukwakheka kwezimpahla kuyaqhubeka nokuba ngcono, isidingo esibheke ezansi nomfula kulindeleke ukuthi sibuye kancane kancane, futhi amanani kakotini nezinye izinto zokusetshenziswa azinza kancane kancane, noma ngisho nokululama kancane.Okwesibili, emkhakheni wezindwangu zezingubo zasekhaya, ngakolunye uhlangothi, isisekelo sonyaka siphansi, ngakolunye uhlangothi, isidingo sabathengi basekhaya siyakhula, umnotho uyaqhubeka nokuba ngcono, ukhulisa ukuzethemba, kanye nokuncintisana izinkampani ezisohlwini kulo mkhakha ziyaqhubeka nokuqina.”

Ukuhlanganisa amabhizinisi angezansi nawo angenise amathuba amasha entuthuko ngokusimama kwemboni ye-Clotning.Isibonelo, abakhiqizi bomaka bezingubo, amalebula alukiwe, amalebula amakhulu, amalebula okunakekelwa okuwashwayo, izesekeli nezikhwama ze-opp zokupakisha, izikhwama ze-zip nazo zizuze ukusebenza kahle ezinyangeni ezimbalwa ezedlule.